My Organized Biz

You may have the best products/service and business idea in the world, but you need to promote yourself so that the world (and potential customers) know you exist.  How do you organize your marketing research?

Look at the trends in the world
Find out the needs of people
Decide on your core consumers
How can you be unique?
Do you need to tweak your product or service to meet current needs?
Is your pricing practical?
Will you ship your products, offer them to walk-in customers…or both?

Do you have any suggestions for market research?  What has worked for you?

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How do you organize or keep track of your promotions, so that you don’t forget or delay too long the events that you can utilize?

Some business people like to use the computer calendars that pop up when they open their screen.
Others find programs they where they can develop something like a spread sheet for the year, one which carries over into coming years.
Still others put these occasions into a Blackberry or iPhone type of planning program.  One friend has everything at her fingertips on her iPhone.
You also can utilize a notebook planner or schedule book, something like a  Franklin Planner.
Some …read more

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Do you look ahead and organize your business for promotions?  Do you plan for upcoming events, holidays, and special occasions?
What about back-to-school promotions?  No, this isn’t a holiday.  You won’t find it on a calendar.  But this is a special time in students’ lives and for some a big milestone.
For instance, in our multigenerational household, our granddaughter is starting college and our grandson is beginning high school.  So in addition to getting them ready for back-topschool, we’re having a festive family dinner.
Do you have something in your businss (product or service) that ties in with the bac-to-school theme?  
Then look at …read more

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