My Organized Biz » business blog

10 Tips for Organizing Your Web Presence with a Blog

Mary Emma Allen — Sat, 17 Oct 2009 15:30:27 +0000

In 5 Tips for Organizing Your Social Media Strategy, I mentioned one of the ways to do this was starting a blog for your business or service.

Image: sxc.hu

Sometimes a blog can be an offshoot of your web site, if you have one. In other instances, you begin your online presence with a blog.

Some possibilities for blog content to make it appealing. Thus viewers will keep returning, and your business becomes a household name:

Include photos.
Keep blog entries fairly short.
Use lists of tips and items to make for easy reading
Decide whether your blog will be product/service oriented or include some personal interaction.
Keep the posts from being dry and preachy
Include humor if it’s appropriate
Include helpful information that relates to your business
Give tips that would relate to your products and be of interest to customers.
Give background information about yourself, your products and services
If you’re not good at writing, enlist the help of someone who is…perhaps a family member or employee associated with your business.

How have you found a blog effective for your business?

Post from: My Organized Biz

Organize & Write Well

Mary Emma Allen — Fri, 25 Sep 2009 08:00:51 +0000

Organize yourself so that you have time to write well on your web site or blog. Also, be coherent and understandable in your business correspondence, whether it’s e-mail, Facebook, postal letters or text messages. This, of course, depends on who you’re corresponding with. However, in general, you need to give the impression that you’re a competent and capable business person, not someone who conducts a business “hit or miss.”

Laura Spencer, at Writing Thoughts, has some thoughts about what could be wrong with your business web site: One most common problem that many companies overlook is the quality of the writing on their website and the quality of writing in their printed materials.

In her blog post, Professional Writing – A Key Component to a Professional Image, gives valid suggestions on how to keep your customers/clients from thinking you do sloppy work or provide a sloppy service because of sloppy writing on your web site or in your promotional materials.

So…give some thought and organization to your writing. Organize yourself and write well when you’re corresponding with the business world, customers, and potential customers.

(Image: sxc.hu)

Post from: My Organized Biz

Organize Your Blog Writing

Mary Emma Allen — Wed, 23 Sep 2009 13:43:23 +0000

If you write a blog for your business, you may tend to run out of topics or update ideas. Then you become frustrated and discouraged and wonder why you’re doing this. However, if you continue writing frequent posts, you’re more likely to have readers coming to your blog.

What about making a list of 100 post ideas for your blog (today!), an idea discussed by Oscar Del Ben, guest poster at Daily Blog Tips. Oscar said it took him about three hours to do this. However, if you don’t have three uninterrupted hours, keep a notebook beside you and jot down the ideas as you think of them. On subsequent pages, make notes of more detailed information to be contained in the posts.

I often write down future ideas but usually have no more than five. I thought I was doing well, but this makes me consider having an ongoing list. Then I’m never at a loss, when I sit down at the keyboard, about what to write.

What suggestions do you have about organizing your blog writing so you don’t get a block or are at a loss for ideas?

Post from: My Organized Biz