Organizing Promotions for Specific Groups
When organizing promotions for your business, consider what group you’re focusing on or targeting. Perhaps you have different groups. However, your promotions generally are more effictive if you focus on a particular group at a time. The same type of techniques might be used, but let each group know how you can fill their needs.
For instance, at Home Biz Notes, I mentioned that online shopping appeals to those with health issues. If someone with a home or small business has items or services that interest those shoppers (and this can be a wide category). I also wrote at Small Business Boomers, about statistics …read more